Headwind Vodka
- Brand Identity
- Digital
- Naming
- Packaging
Capturing the spirit of the Pacific Northwest
The Pacific Northwest is a place where convention is challenged and open-minded exploration is rewarded with discovery. Headwind Vodka was conceived to reflect that mindset, inspired by the natural beauty and urban sophistication of that part of the U.S. In support of our client’s entrepreneurial venture, we created a name, identity, bottle design, website and launch materials.
Each bottle is wrapped with a wooden label identifying a unique batch number, bottle number and bottling date. To host the launch and introduce the brand to the trade, we created a video to express the brand’s mindset and provenance as a craft forward Pacific Northwest vodka.