Connect Homes
- Brand Identity
- Digital
- Environment
- Iconography
Reinventing Homebuilding
Connect Homes makes modern living accessible for those who aspire to live that way. Producing homes with the highest standards, the company uses an assembly line approach to control quality and costs, building modules that fit together like Legos that are delivered to the site 90% complete. Shorter build time, avoiding unpredictable conditions on site, unlimited configurability, and technology features within the homes all challenge an industry that mostly builds the same it has for generations.
The brand uses a simple palette of neutral color, typography and line illustrations designed to showcase the architecture. The system creates continuity across communications and applications. “Someday Is Now” expresses Connect Homes’ dream-to-reality accessibility to modern living, promoting that idea with a targeted email campaign designed to generate customer leads.
Connect Homes targets several audiences with a portfolio of products designed to serve homeowners, developers, and other stakeholders looking to solve housing shortages. The website reflects the portfolio logic and explains product offerings, features and process.