Stash Tea
- Iconography
- Messaging
- Packaging
- Portfolio Architecture
Launching luxurious latte concentrates
Stash tea concentrates offer health-conscious consumers a way to make delicious, quality lattes at home. To convey the crafted nature of each, we created dynamic compositions of curated ingredients, creating an identity for the portfolio and a distinct expression for each product. Playful messaging and iconography add personality to each package, inviting consumers to experience these new luxurious latte flavors.
