Kamora

  • Brand Identity
  • Packaging
  • Portfolio Architecture
  • Print

Forgotten favorite to category contender

Kamora is a rich coffee liqueur crafted to honor ancient Mayan tradition. Made with authentic Mexican coffee, the product had a following, but lacked energy and a strong presence on shelf.

We invigorated the brand by creating a new high-energy expression to challenge category convention and resonate with younger consumers. An expanded portfolio architecture was designed to support the growth of innovative new products and recipes.

Kamora | Cue
Kamora | Cue

The updated packaging elevates brand equities respectfully and authentically. A modern expression created to expand the brand’s appeal to new, discerning audiences.

Photography: Cody Petts