- Brand Identity
the hAppy Printer is the full-color, photo-quality Smart App Printer for smartphones and tablets. It fea- tures ZINK zero-ink technology, making it easy to print on the go with no mess. The hAppy app provides a new way to create, organize and share everything you make.
The name hAppy was created to communicate fun and ease, and to reveal its forward-looking relationship with technology as an app-based tool.
The hAppy identity is simple and approachable, with bright colors and a friendly personality. Engaging language explains the product’s use and capabilities, helping consumers imagine possibility. The hAppy identity system was designed to accommodate an expandable line of products and supplies.