Bonterra: Visual Palette
Southern Comfort:
Point of sale applications
Brand Story
Brand Identity Family Illustration Point of sale applications
Bonterra
Visual Palette Brand Story Roadshow Exhibit Printed Materials
Identity Parts Packaging Identity System Racing Program
Identity Iconography Website Environment
Dancing in the Street Oh, The Drama The Magic Curtain Play Big
Exterior Environment Mural Retail
Identity Website Stationery Invitation
Identity Graphic Pattern Stationery
Identity Iconography Stationery Capabilities Literature
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Purina Brand Exhibit Sevenoaks LLC

With an existing identity, and packaging not slated for immediate change, giving the brand a more premium presence was our task. A refreshed color palette, language, typography and imagery with a point of view bring the brand to life in a meaningful way.

To bring the Bonterra experience to life, we went on site with photographer Andy Anderson to create a library of imagery. Shot at springtime, the imagery shows new growth, animals that are part of the organic approach and artifacts used in biodynamic farming and winemaking.