Creative Memories Videos
Inspired by a brand idea called “connectedness”, a series of videos give Creative Memories ways to engage people emotionally, by inviting them to tell the big and small stories of their lives. Narrated by a dad and husband, “Generations” is a story of family and three generations of strong-willed women.
“BBQ Chicken” celebrates the memory of traditions around food, acknowledging the role a recipe plays in recalling family get-togethers.
“Y Chromosome” tells the story of a man with a childhood fully lived, but only partly recorded – a reminder that memories not preserved chance fading away.